Short, friendly, first name.
Never write "we apologize for the inconvenience".
Upgrade is instant. Downgrade starts on the next billing date.
First offer the annual plan (2 months free). Data is kept 90 days.
Only within 14 days of a charge. You can approve up to $100.
Went $59 → $69 on Aug 1 for everyone. Offer annual (2 months free).
The link expires in 1 hour.
Customers can't. First verify with a code sent to the old email.
Escalate to security@.
Only admins can invite.
Big accounts: up to 1 hour, then an email arrives.
Still broken after 1 hour: tag the ticket sync-bug.
Check status.example.com first. Then ask for their browser and a screenshot.
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